The 17 ha (42 acre) site, located adjacent to the Broadland Business Park and the recently opened Norwich Distributor Road, comprises 283 dwellings, of which 93 (33%) are affordable units, together with 2 ha (5 acres) of land for a new 2-form entry primary school.
The development also received consent for 11 fully serviced self-build / custom build plots. Erik Pagano, Landform Managing Director, said: “We are very happy to have secured consent for the development following close and productive consultation with Broadland DC, especially through their use of officer delegated powers. The use of delegated powers on such a large site is a first for us.”
The site forms part of the wider North East Norwich Growth Triangle and secured an allocation in the Broadland DC Local Plan last summer. The site, which is a former market and flower garden, has a lot of natural elements, such as an attractive disused apple orchard which is to be restored and will form part of the public open space, along with the provision of a new bridleway and cycleway linking to the wider areas.
The self-build plots are well located within the site and are large, offering 4 and 5 bedroom detached house formats. Whilst Landform has introduced self and custom build plots on other projects, this will be the first time they will deliver them to the end users. Good demand is anticipated, following other recent successful self-build projects completed nearby in the city.
The site will be taken to the market early in the New Year through Strutt & Parker for disposal to a housebuilder.